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The Smarter Lunchrooms National Office Team

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Adam Brumberg

Deputy Director, Cornell Food and Brand Lab

(BS 2009 in Marketing, Food Industry Management, Market Research - Cornell University) Adam is a Research Specialist in the Charles H. Dyson School of Applied Economics & Management at Cornell University and the Deputy Director of the Cornell Food and Brand Lab. Working directly with Brian Wansink and Cornell Center for Behavioral Economics in Childhood Nutrition (BEN) co-director David Just, he coordinates academic and industry research conducted by both the Food and Brand Lab and the BEN Center.

Adam is actively involved in Smarter Lunchrooms Movement  from training to dissemination to research.

 

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Brian Wansink 

Director, Cornell Center for Behavioral Economics in Child Nutrition Programs and Co-Founder, Smarter Lunchrooms Movement

(PhD 1990 in Marketing & Consumer Behavior - Stanford University) Brian is the John Dyson Professor of Marketing, Director of the Cornell University Food and Brand Lab. and Co-Director of the Cornell Center for Behavioral Economics in Child Nutrition Programs in the Charles H. Dyson School of Applied Economics & Management at Cornell University.

Brian is a leading expert in changing eating behavior – both on an individual level and on a mass scale – using principles of behavioral science. His research focuses on how ads, packaging, and personality traits influence the usage frequency and usage volume of healthy foods. He is also the author of Mindless Eating (2006) and Slim by Design (2014) as well as over 200 peer-reviewed journal articles. From 2007 until 2009 he was appointed by the White House as the USDA’s CNPP Executive Director in charge of the Dietary Guidelines for 2010 and the Food Guide Pyramid (MyPyramid.gov).

 

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David Just

Director, Cornell Center for Behavioral Economics in Child Nutrition Programs and Co-Founder, Smarter Lunchrooms Movement

(Ph.D. 2001 and MS 1999 in Agricultural and Resource Economics - University of California, Berkeley) David is a Professor and Co-Director of the Cornell Center for Behavioral Economics in Child Nutrition Programs in the Charles H. Dyson School of Applied Economics & Management at Cornell University.

His work on behavioral economics and the school lunch program has shown how low/no-cost solutions can lead school children to make healthier choices without reducing overall availability of choices or breaking the school budget. His research has won wide recognition, winning numerous awards for quality of research from both the Agricultural and Applied Economics Association and the European Association of Agricultural Economists, and was cited by Discover Magazine as one of the top science stories of 2006. He is also the author of the award winning book Introduction to Behavioral Economics published in 2013.

 

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Gnel Gabrielyan 

Researcher, Cornell Center for Behavioral Economics in Child Nutrition Programs  

(PhD in Economics, Washington State University) Gnel is currently a postdoctoral researcher at the Cornell Food and Brand Lab. Gnel’s research consists of papers in consumer and behavioral economics, agricultural economics and agribusiness. He has worked on studies in three key areas:  technology adoption, consumer behavior, and policy implications. His technology adoption research experience includes analyzing the impact of Food Service Director and school-related characteristics on adoption of innovative school lunchroom programs, and adoption determinants and their effect on nitrogen use by farmers. Consumer behavior studies have included analyzing the impact of information on consumer behavior in a real-world setting and during the experiments, analyzing the impact of lunchroom changes on students’ selection and consumption of healthy items in school cafeterias, analyzing consumers’ WTP for sensory attributes in beer and the extrinsic factors affecting their choice of beer. The research on policy implications includes reviewing and testing the challenges and possibilities of various policy implications on consumer behavior change and population health in the U.S. and globally.

 

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Erin Sharp

Curriculum Designer, Cornell Center for Behavioral Economics in Child Nutrition Programs  

(MS in Educational Administration & Supervision 2008 -- McDaniel College, MAT in Secondary English Education 2002 -- Towson University, BA in English 2001 -- Cornell University)

Erin’s roles as researcher, trainer, and curriculum designer for the Smarter Lunchrooms Movement have been guided by the concept that every stakeholder’s voice is valuable and necessary to enact successful, lasting changes in schools. She led the development of many Smarter Lunchrooms tools and training procedures, including the No Time to Train professional development program for school food service professionals and the Technical Assistance Provider’s training program. She also provides advice and project support for TAPs and state collaboratives. Previous to this role, she was an English teacher for grades 9-12.

 

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Katie Baildon 

Communications Coordinator, Cornell Food and Brand Lab

(BA 2012 in English - Alfred University) Katie is the Communications Coordinator for the Cornell Food & Brand Lab in the Charles H. Dyson School of Applied Economics & Management at Cornell University and the eXtension Healthy Food Choices in Schools Community of Practice (CoP).

Katie advises Smarter Lunchrooms Movement digital outreach.

 

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Lauren Gabuzzi

Smarter Lunchrooms Movement Program Coordinator for Chicago

(BA in Multi/Interdisciplinary Studies, Cornell University) Lauren is the Smarter Lunchrooms Movement Program Coordinator for Chicago.  She is working with Chicago Public Schools to provide additional support in implementing the Smarter Lunchrooms Movement.

Lauren graduated from Cornell with a self-designed major in Food Systems, Education, and Policy with Media Production and a distinction in research. A passionate school food advocate, she has been involved in researching and participating in various aspects of the school food system both in New York and Ecuador.

 

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Chinda Sam

Research Assistant, Cornell Center for Behavioral Economics in Child Nutrition Programs  & Cornell Food and Brand Lab

(BS in Business Administration & Management, Ithaca College) Chinda is a Research Assistant in the Cornell Food & Brand Lab and works directly with the Executive Director of The Smarter Lunchrooms National Office. She assists with various projects including developing surveys, preparing documents, editing layouts, formats, and content, and applying program design styles to Smarter Lunchroom materials.

Additionally, she assists with the coordination, review, and distribution of the Smarter Lunchrooms Newsletter, as well as helping to coordinate the logistics for the annual Smarter Lunchrooms symposium.

 

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Liam Wickes-Do

Research Aide and Cinematographer, Cornell Center for Behavioral Economics in Child Nutrition Programs  & Cornell Food and Brand Lab

Liam is the cinematographer and editor for in house Smarter Lunchrooms video content and assists in the collection and coding of data.

 

 

 

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Heather Hodson

Research Assistant, Cornell Center for Behavioral Economics in Child Nutrition Programs  & Cornell Food and Brand Lab

Heather Hodson is a Research Assistant and Social Media Administrator at the Cornell Food and Brand Lab pursuing her undergraduate degree in Nutritional Sciences, Dietetics, and Education at Cornell University. Her primary responsibilities include managing the Smarter Lunchrooms Movement and eXtension Healthy Food Choices in Schools Community of Practice (CoP) social media platforms, content development, and data compilation.